The Hélo App – Modern SaaS Brand with Halo + Flame Icon

Hélo App: Built for ...

Technologie

Logo Design for Hélo – Modern SaaS Brand with Halo + Flame Icon Slogan (Tagline) - “Hélo: Built for ...” Brand Brief for Hé... Owned by Hello Habanero About Hélo Hélo is a next-generation software platform developed by Hello ... Built for small businesses — especially service providers and contractors — Hélo is an all-in-one CRM, AI assistant, and project management ... Our mission is to help minority-owned and local businesses grow with simple, approachable, and powerful ... Hélo is also the foundation for our upcoming white-label app launcher, enabling businesses to launch their own custom-branded ... The name Hélo (derived from Hello and Helo for Helicopter) symbolizes connection, growth, and upward momentum like a helicopter ... It’s approachable, bilingual-friendly, and ... Design Concept We are looking for a bold, modern, and versatile logo that feels tech-forward and professional, while still approachable for small business ... Icon Direction The Hélo icon should resemble a Helo(Helicopter), or a halo, but with flames incorporated into it — symbolizing energy, growth, and moving ... The design should avoid cliché SaaS visuals (like generic clouds or stock icons). The halo + flame mark should feel like a badge of progress: growth, upward energy, and ... The icon must be unique and custom — no stock or generic ... Logo Versions Requested Full Logo: “Hélo” with icon and slogan (“Built for Growth”) Simplified Logo: Hélo monogram or wordmark with icon (for app icons, small spaces) Icon Only: For use on app launcher, stickers, and badges Slogan (Use in Some Versions) “Hélo: Built for ...” (Spanish-friendly version: “Hélo: Creado para ...”) Design Requirements Element Requirement Style Clean, bold, modern — SaaS-inspired but ... Not playful or ... Icon Halo-inspired symbol with flame ... Represents growth, moving upward, and ... Color Palette Primary: Warm Orange-Red (fiery, energetic) Secondary: Black, White, Charcoal Optional: Gradient hints (for digital use only, not embroidery) Font Bold, modern ... Highly ... Avoid script or overly stylized ... Embroidery-Friendly No gradients, shadows, or tiny ... Icon must remain recognizable at small ... Versatility Logo must scale well for use on app icons, websites, white-label dashboards, and ... Logo Will Be Used On Mobile app icons (iOS + Android) SaaS dashboard Websites & social media Embroidered apparel Stickers & promotional items Client marketing materials (as part of white-label deployments) ✨ Summary for Designers We want a modern SaaS brand identity for Hélo that feels strong, professional, and ... The icon should combine the concept of a halo + flame to represent growth, energy, and upward ... The slogan “Hélo: Built for ...” should be included in some logo ... This design will not only represent Hélo itself, but also anchor our future white-label app ...

Something inspired by our brand palette but not exactly our core brand ...

Here is some files for our ... If you need anything specific from our business message ... The brief provides our initial inspiration and direction, but please don’t feel limited by ... You’re welcome to build directly around the ideas we shared or explore a different feel or style if you believe it captures Hélo’s brand even ... . ... - The concept of Hélo should feel like a halo with fire — but not a destructive or “hellfire” ... Instead, think of it as a heavenly fire — uplifting, guiding, powerful, and full of ... Almost like a Holy Spirit flame: energetic, pure, and inspiring ... The flame should communicate warmth, strength, and upward movement, not ...

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