Logo redesign for innovative software company

Openly

Openly is a forward thinking software company that provides corporates and funded start ups with bleeding edge consultancy and software delivery. We build web app, mobile app, APIs and do software integration projects with large corporate customers.

We are advocates of lean and agile development practices using the best techniques for rapid prototyping through to rock solid scalable production software designed to run in the cloud.

We work with three types of customer, enterprise corporates, technology start-ups and digital agencies.

Our passion for technology and our ability to deliver on time every time sets us part from our competition.

See current website openly.co

The logo needs variations that work well on light and dark backgrounds. We are called Openly because thats the way we do things this should be reflected in the logo.

We are not too keen on the idea of having a separate logo, our preference would be to have the text as the logo. Clever text would be great.

We are happy to change our brand colours.

The colours should be flat.

The text should be bold enough to stand out on bold/bright back ground colours.

The logo will predominatley used on our website, so this is where it needs to look best.

We would prefer to have lower case text rather than upper case.

Some example logo designs we like... http://bashooka.com/inspiration/mod…o-designs/

Words to describe what we want from the logo:

- Fun
- Friendly
- Open
- Young
- Now

What don't want:

- Stiff
- Corporate
- Past